RuMoRes
type: channel
description: RuMoRes – Online Magazine on Communication, Language and Media is a semiannual scientific journal edited by MidiAto – Group of Study on Language and Media Practices at the School of Communication and Arts of the University of São Paulo (ECA-USP) dedicated to publishing scientific articles, critical reviews and interviews that contribute to the debate on communication, culture, media and language. It is ranked as a B1 magazine on the Coordination for the Improvement of Higher Education Personnel (CAPES) Qualis and accepts the submission of original and unpublished works (written individually or collectively) from authors of a minimum academic level of PhD or doctoral students enrolled on higher education institutions. The submission are continuous and the texts should be formatted on Word using 12 TNR, 1,5 line spacing and following the directions found at Submissions. The magazine finds support at the Postgraduate Program in Audiovisual Media and Processes and at the Postgraduate Program in Communication Sciences of ECA-USP. Access our website at www.rumores.usp.br and for other information write to rumores@usp.br.
publisher: Escola de Comunicações e Artes da Universidade de São Paulo
language: en
publication name: RuMoRes
issn: 1982-677X
copyright: Declaro a total e irrestrita cessão de direitos autorais sobre o texto enviado para publicação na Rumores – Revista Online de Comunicação, Linguagem e Mídias. Entendo que o conteúdo do artigo é de minha inteira responsabilidade, inclusive cabendo a mim a apresentação de permissão para uso de imagens, ilustrações, tabelas, gráficos de terceiros que, porventura, venham a integrá-lo.
items: Memories: in some cases, in memoriam; in others, in recognition
items: Lyric communicating through stories: cultural and communicative competences in two Latin American literatures as a suggestion to critics
items: I’m still here: the expanded narrative within social network X
items: On the threshold of Aion: dimensions of the event in I'm still here
items: Young people and the mask: The hidden tiger and the stigma
items: Modalities of criticism in the hegemonic and alternative circuits: reverberations of the documentary Chic Show (2023), by Emílio Domingos and Felipe Giuntini
items: Demarcation of screens: the indigenous audiovisual of the Coletivo Beture
items: Representations of the popular and the political on Avisa lá que eu vou: reflections on an aesthetic mediation
items: AI Vertigo: impacts of Artificial Intelligence image generation on visual culture
items: Brazilian and original Globoplay series: territories and margins of the drama genre
items: Audiovisual platforms, transnational television, and discursive practices of identification
items: Critical responses to misogynistic discourses: a look at reacts and satirical sketches byfemale comedians
items: Influence, media criticism, and conflicts inscientific dissemination on Instagram
items: The rustle and the route of criticism: MidiAto, 15th anniversary
items: MidiAto 15+: a path of many directions
items: Crítica e reconstrução: como vislumbrar outros mundos possíveis?
items: Narrative policies in nonfictional audio productions on crimes against women
items: Cartas e acolhimentos
items: Aesthetics of world cinema on global and peripheral streaming platforms: the arise of worldly cinema
items: The role of art criticism in media circulation
items: Journalistic error or fake news? Technical-conceptual tensions in the digital environment
items: Editorial untimeliness, printed and social surroundings in Anuário Todavia
items: Três motivos para uma linguagem da esperança
items: Film criticism and filmmaking: considerations on documentaries by Kleber Mendonça Filho
items: Otherness and politics in The Amazing World of Gumball: perspectives on cohabitation from the episode "The Shell"
items: Interventions by supporters’ club against coup actions: circulation of democracy meanings in media events
items: Protagonism and race in Brazilian telenovelas: a study of the protagonists of 9 p.m. telenovelas in the 2010s
items: Where, when, and who: chronotopes and imaginaries of Brazilian True Crime
items: Visibility and critique of sexuality: erotic pedagogies and LGBTQIAPN+ representation in Verdades Secretas 2
items: Serialized fiction and transmedia archaeology: an analysis of the X-Files Magazine

Memories: in some cases, in memoriam; in others, in recognition
type: item
description: Memories - MidiAto 15+
subject: Epílogo
  topic: section
subject: memories
  topic: keywords
subject: MidiAto
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Mayra Rodrigues Gomes
rights: Copyright (c) 2026 Mayra Rodrigues Gomes https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 266
ending page: 272
doi: 10.11606/issn.1982-677X.rum.2025.244443

Lyric communicating through stories: cultural and communicative competences in two Latin American literatures as a suggestion to critics
type: item
description: This scientific paper is an interdisciplinary critical study, from an anti-exotic perspective, on the relationship between literature and communication in the literary works: Gabriela, clove and cinnamon (1958; 2008) by the Brazilian writer Jorge Amado; and Dirty Havana Trilogy (1999) by the Cuban writer Pedro Juan Gutiérrez. In order to substantiate the existence of a literary-communicational value in these works, we adopted the concepts of cultural competence and communicative competence developed by anthropologist Jesús Martín-Barbero (1997) as the theoretical guiding principle for discussion. Based on the results obtained with the critical methodology applied in our analysis, we pointed out more pertinent paths for literary criticism that aims to analyze differentiated literatures, such as the two cases analyzed in this study.
subject: Dossier
  topic: section
subject: literature
  topic: keywords
subject: value
  topic: keywords
subject: exoticism
  topic: keywords
subject: media criticism
  topic: subjects
subject: literature criticism
  topic: subjects
subject: communication
  topic: disciplines
subject: literature
  topic: disciplines
creator: Daniel Mendes da Silva Santana
rights: Copyright (c) 2026 Daniel Mendes da Silva Santana https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 239
ending page: 265
doi: 10.11606/issn.1982-677X.rum.2025.244442

I’m still here: the expanded narrative within social network X
type: item
description: The movie I am still here (2024), directed by Walter Salles, tells the story of Eunice Paiva’s family during the period of the military dictatorship in Brazil, when her husband was taken, tortured and killed at DOI-CODI. The film was acclaimed by the public and by specialized critics, being included in the Oscar shortlist. This article aims to show how the film’s narrative, focused on resistance and the fight against authoritarianism, extends beyond the screen, and sparks new narratives within the social network X, whether revisiting the past or addressing present-day issues. Furthermore, it also shows the ideological discourse that sustains the movie and makes it meaningful for many social groups.
subject: Dossier
  topic: section
subject: social media
  topic: keywords
subject: Brazilian cinema
  topic: keywords
subject: "I am still here" (movie)
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Carolina Fioratti
rights: Copyright (c) 2026 Carolina Fioratti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 226
ending page: 238
doi: 10.11606/issn.1982-677X.rum.2025.244441

On the threshold of Aion: dimensions of the event in I'm still here
type: item
description: I am still here – a Brazilian film directed by Walter Salles – is the subject of this paper. The analysis is based on a theory of the event, as proposed by Gilles Deleuze. The figure of Eunice Paiva occupies a central place in the research, which prioritizes the film’s content level and its relationship with the political and social periods of the country, during the period portrayed. As a result, we find di!erent expressions of events, which intertwine based on the central event: the kidnapping and death of Rubens Paiva by state agents. The work demonstrates the importance of understanding becomings as a space of resistance, political action or redefinition of periods of life. This production is necessary, as it promotes discussion and recovery of social memory related to the period of the military dictatorship in Brazil, among other socially sensitive topics.
subject: Dossier
  topic: section
subject: theory of the event
  topic: keywords
subject: Brazilian cinema
  topic: keywords
subject: "I am still here" (movie)
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Cíntia Liesenberg
rights: Copyright (c) 2026 Cíntia Liesenberg https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 208
ending page: 225
doi: 10.11606/issn.1982-677X.rum.2025.244440

Young people and the mask: The hidden tiger and the stigma
type: item
description: The paper aims to understand which and how some of the representation policies critical of the stigma of young offenders are articulated in Brazilian cinema. It starts from the hypothesis that some of these policies can be divided into three main axes, called revealed faces, bonds of affection and youth cultures. Through the discourse analysis of The hidden tiger (2014), in an approach that alternately seeks internal and external elements to the feature film, it was verified how it builds a solidarity approach to young people, which includes the strong presence of male performances, and the intermedia appropriation of the musical track.
subject: Dossier
  topic: section
subject: young people
  topic: keywords
subject: Brazilian cinema
  topic: keywords
subject: intermediality
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Caio Túlio Padula Lamas
rights: Copyright (c) 2026 Caio Túlio Padula Lamas https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 188
ending page: 207
doi: 10.11606/issn.1982-677X.rum.2025.244439

Modalities of criticism in the hegemonic and alternative circuits: reverberations of the documentary Chic Show (2023), by Emílio Domingos and Felipe Giuntini
type: item
description: This paper aims to analyze the different forms of criticism of Chic Show, particularly the specificities of the critiques published by mainstream and alternative media. By choosing to analyze content situated in distinct ideological fields, we are questioning the political role of media criticism. To this purpose, we focused our investigation on critiques published in Brazilian digital media outlets, with searches focused on news or film-focused websites. We conclude by thinking that, broadly speaking, although they value distinct aspects in their textual productions, the critics analyzed demonstrate a close connection with their time by demonstrating an ethical commitment to the subjects in and through the representations depicted in the documentary.
subject: Dossier
  topic: section
subject: media cristicism
  topic: keywords
subject: representation
  topic: keywords
subject: Chic Show
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Renata Dias Oliveira
creator: Bruno Militão Garcia
rights: Copyright (c) 2026 Renata Dias Oliveira, Bruno Militão Garcia https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 174
ending page: 187
doi: 10.11606/issn.1982-677X.rum.2025.244438

Demarcation of screens: the indigenous audiovisual of the Coletivo Beture
type: item
description: This paper analyzes the audiovisual production published on the Instagram social network of the Beture Collective of Mebêngôkre/Kayapó communicators from southern Pará. The objective is to understand how, through technical imagery (Flusser, 1985), a response to the institutional, symbolic, and political violence of the Jair Bolsonaro administration (2019-2022) was established. Through a critique of representation (Shohat and Stam, 2006), the paper observes that, beyond preserving memory and exalting culture, communicators created a complex network of resistance for enunciative autonomy. The method used was Content Analysis (Bardin, 2011). The title, “demarcation of screens”, was given by Ailton Krenak, which discusses audiovisual media as a field of dispute.
subject: Dossier
  topic: section
subject: indigenous audiovisual
  topic: keywords
subject: stigmas
  topic: keywords
subject: resistance
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Adriana Alves dos Santos
rights: Copyright (c) 2026 Adriana Alves dos Santos https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 153
ending page: 173
doi: 10.11606/issn.1982-677X.rum.2025.244436

Representations of the popular and the political on Avisa lá que eu vou: reflections on an aesthetic mediation
type: item
description: The objective of this article is to analyze some episodes of the program Avisa lá que eu vou (2022–2025) from the perspective of the popular and the political, both in terms of its narrative and the discourses it mobilizes through its aesthetic mediations and political perspectives. Based on the proposed representations, the article will complementarily examine its broadcast in a condensed format on open TV, its presence on GNT (a subscription channel), and its exhibition on the Globoplay streaming platform. By observing the figure of its host, Paulo Vieira, and the way he engages with and interviews his guests, the text seeks to reflect on the recurring images and imaginaries regarding a Brazil considered authentic and often unexplored in media, both in terms of the content and the expressive forms presented in the series.
subject: Dossier
  topic: section
subject: mediations
  topic: keywords
subject: circulation
  topic: keywords
subject: Brazilian television
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Rosana de Lima Soares
creator: Eduardo Paschoal de Sousa
rights: Copyright (c) 2026 Eduardo Paschoal de Sousa, Rosana de Lima Soares https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 131
ending page: 152
doi: 10.11606/issn.1982-677X.rum.2025.244433

AI Vertigo: impacts of Artificial Intelligence image generation on visual culture
type: item
description: The present work analyzes the social and political impacts of Artificial Intelligence on visual culture through the prism of AI-generated images, whose attempts at categorization o!ten place their reception effects in a state of vertigo due to their unprecedented quantitative analysis capacity in a digital culture of also unprecedented scale. Envisioning the possibilities for transforming paradigms of image reception and perception, the study critically addresses characteristics such as vast dissemination, impressions of autonomy, and indications of factuality, as well as the needs for technological delimitation and regulation.
subject: Dossier
  topic: section
subject: artificial intelligence
  topic: keywords
subject: image politics
  topic: keywords
subject: regulation
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Samuel Baptista Mariani
creator: Ivan Paganotti
rights: Copyright (c) 2026 Samuel Baptista Mariani, Ivan Paganotti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 111
ending page: 130
doi: 10.11606/issn.1982-677X.rum.2025.244426

Brazilian and original Globoplay series: territories and margins of the drama genre
type: item
description: The aim of this text is to carry out a narratological analysis of the fictional production of Brazilian Globoplay original series (2015-24), selecting works within the drama genre and examining their thematic clusters and aesthetic conventions. From a theoretical-methodological standpoint, the paper seeks to characterize and define these categories within the audiovisual context of SVoD streaming platforms and through the conceptual perspective of cultural and theoretical studies of television and film. More specifically, it analyzes the series Onde está meu coração (2021) and Os outros (2023-24).
subject: Dossier
  topic: section
subject: Brazilian series
  topic: keywords
subject: streaming platforms
  topic: keywords
subject: social drama
  topic: keywords
subject: media criticism
  topic: subjects
subject: commnunication
  topic: disciplines
creator: Carlos Pereira Gonçalves
rights: Copyright (c) 2026 Carlos Pereira Gonçalves https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 90
ending page: 110
doi: 10.11606/issn.1982-677X.rum.2025.244424

Audiovisual platforms, transnational television, and discursive practices of identification
type: item
description: The article proposes a discussion on the role of global audiovisual platforms, particularly focusing on Netflix, the most successful transnational project, and the discourses they mobilize in the redefinition and assertion of identity and identification as cultural practices. The central question we aim to address is: if, throughout the twentieth century, television was a key medium in reaffirming cultural practices, how does this dynamic manifest in the context of platforms and the new scenarios shaped by technological advancement? Our theoretical approach draws on the concept of transnational television (Straubhaar et al., 2021), the discussion of the post-broadcast era (Wark, 2022), and the understanding of identification as a discursive practice (Hall, 2000). Our hypothesis is that diversity functions as a unifying discourse mobilized by platforms, raising questions about the purposes this discourse serves.
subject: Dossier
  topic: section
subject: discoursive practices
  topic: keywords
subject: diversity
  topic: keywords
subject: global audiovisual platforms
  topic: keywords
subject: media cristicism
  topic: subjects
subject: communication
  topic: disciplines
creator: Natalia Engler Prudencio
creator: Thiago Siqueira Venanzoni
rights: Copyright (c) 2026 Natalia Engler Prudencio, Thiago Siqueira Venanzoni https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 68
ending page: 89
doi: 10.11606/issn.1982-677X.rum.2025.244423

Critical responses to misogynistic discourses: a look at reacts and satirical sketches byfemale comedians
type: item
description: In this paper, we dedicate ourselves to reflecting on a particular type of content circulating in the digital environment as a form of social interaction with the media (Braga, 2006), the so-called reacts and their derivatives, both of which are critical responses to media content. We chose to study them by observing the reacts and satirical sketches of two female comedians – Giovana Fagundes and Claudia Campolina – reacting to masculinist and misogynistic discourses circulating on digital social media; discussing whether or not the comedians’ reacts videos are critical, in what extent, and in what intensity. Among the results, we conclude that the main critical dimension of the comedians’ humorous work lies in their tense confrontation of the oppressive and exclusionary dynamics that organize the field of humor itself.
subject: Dossier
  topic: section
subject: communication
  topic: keywords
subject: digital culture
  topic: keywords
subject: humour
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Fernanda Elouise Budag
creator: Nara Lya Cabral Scabin
rights: Copyright (c) 2026 Fernanda Elouise Budag, Nara Lya Cabral Scabin https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 48
ending page: 67
doi: 10.11606/issn.1982-677X.rum.2025.244422

Influence, media criticism, and conflicts inscientific dissemination on Instagram
type: item
description: Based on the analysis of 29 videos from the science communication Instagram channels Nunca vi 1 Cientista and Mari Krüger, this study discusses media criticism as a space for deconstructing the discourse of digital influencers who use science as a rhetorical resource in the production of misinformation. Within the dynamics of narrative disputes on social networks, the audiovisual medium emerges as a key element in a new mode of consumption marked by short, fast-paced videos connected to viral keywords. Through humorous and satirical narratives grounded in scientific rationality, the communicators counter alternative discourses and compete for attention on Instagram by exposing and contesting what they identify as non-scientific content.
subject: Dossier
  topic: section
subject: media criticism
  topic: keywords
subject: audiovisualities
  topic: keywords
subject: science communication
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Amanda Souza Miranda
creator: Sofia Franco Guilherme
rights: Copyright (c) 2026 Amanda Souza Miranda, Sofia Franco Guilherme https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 24
ending page: 47
doi: 10.11606/issn.1982-677X.rum.2025.244414

The rustle and the route of criticism: MidiAto, 15th anniversary
type: item
description: In this article, I describe the contribution that MidiAto research group has made to media criticism over its 15 years of activity prioritizing the approach to objects through language studies. I highlight, in the group’s trajectory, the reflection on the critical task developed and systematized in publications and in a series of events, including the editions of the Media Criticism symposia held since 2017. The notion of metacriticism, a term that names the research network to which the group belongs, proves to be particularly fruitful in allowing both the analysis and interpretation of reflective objects and of criticism itself, notably that of audiovisual narratives, which evaluates products circulating in media culture. Thus, academic and journalistic criticism are placed in dialogue with the intent that the contiguity between the fields might account for the encompassing media culture.
subject: Dossier
  topic: section
subject: media criticism
  topic: keywords
subject: media narratives
  topic: keywords
subject: metacriticism
  topic: keywords
subject: media criticism
  topic: subjects
subject: communication
  topic: disciplines
creator: Marcio de Vasconcellos Serelle
rights: Copyright (c) 2026 Marcio de Vasconcellos Serelle https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 12
ending page: 23
doi: 10.11606/issn.1982-677X.rum.2025.244413

MidiAto 15+: a path of many directions
type: item
description: Editorial (v. 19 / n. 38)
subject: Editorial
  topic: section
subject: editorial
  topic: keywords
subject: crítica de mídia
  topic: subjects
subject: communication
  topic: disciplines
creator: Eduardo Paschoal de Sousa
creator: Ivan Paganotti
creator: Rosana de Lima Soares
rights: Copyright (c) 2026 Rosana de Lima Soares, Eduardo Paschoal de Sousa, Ivan Paganotti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-01-09
publication date: 2026-01-09
starting page: 8
ending page: 11
doi: 10.11606/issn.1982-677X.rum.2025.244087

Crítica e reconstrução: como vislumbrar outros mundos possíveis?
type: item
description: Editorial da edição 37 / número 19
subject: Editorial
  topic: section
creator: Cláudio Coração
creator: Hila Rodrigues
rights: Copyright (c) 2025 Cláudio Coração, Hila Rodrigues https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 7
ending page: 10
doi: 10.11606/issn.1982-677X.rum.2025.238323

Narrative policies in nonfictional audio productions on crimes against women
type: item
description: This article addresses the growing production of nonfiction podcasts, aiming to critically analyze the aesthetic, ethical, and political aspects involved in such works. With the rise of audio productions that self-identify as “journalistic” or “investigative,” there is an expanding space for the circulation of audio reports or documentaries that seek to participate in the narrative genre known as true crime. In light of this contemporary circulation phenomenon, which involves both creators and audiences, the text seeks to discuss the ethical and aesthetic parameters mobilized by these productions, as well as the role of the political within their narratives. As an analytical focus, the study selects three journalistic productions that investigate crimes against women committed during the Brazilian civil-military dictatorship, emphasizing the stories of three victims of gender-based violence (Ângela Diniz, Leila Cravo, and Cláudia Lessin Rodrigues), whose experiences are transformed into characters in the podcasts Praia dos Ossos (2020), by Rádio Novelo; Leila (2022), by Globoplay; and O Caso (Últimos Passos) (2023), by Criatura Multimídia.
subject: Dossier
  topic: section
subject: podcasts
  topic: keywords
subject: nonfiction
  topic: keywords
subject: narrative journalism
  topic: keywords
subject: femicide
  topic: keywords
subject: true crime
  topic: keywords
subject: jornalismo
  topic: subjects
subject: narrativa
  topic: subjects
subject: podcasts
  topic: subjects
subject: gêneros discursivos
  topic: subjects
subject: mídias sonoras
  topic: subjects
subject: comunicação
  topic: disciplines
creator: Thiago Siqueira Venanzoni
creator: Rosana de Lima Soares
rights: Copyright (c) 2025 Thiago Siqueira Venanzoni, Rosana de Lima Soares https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 39
ending page: 57
doi: 10.11606/issn.1982-677X.rum.2025.238266

Cartas e acolhimentos
type: item
description: Texto final do Dossiê Temático Crítica e reconstrução: como vislumbrar outros mundos possíveis?
subject: Epílogo
  topic: section
subject: epilogue
  topic: keywords
subject: Dossier
  topic: subjects
creator: Cláudio Coração
creator: Hila Rodrigues
rights: Copyright (c) 2025 Cláudio Coração, Hila Rodrigues https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 179
ending page: 183
doi: 10.11606/issn.1982-677X.rum.2025.238167

Aesthetics of world cinema on global and peripheral streaming platforms: the arise of worldly cinema
type: item
description: Beyond the global platforms, it is also important to perceive a specific type of more artisanal and less mainstream world cinema, which occupies primarily niche and not global streaming platforms, giving visibility to a peripheral cinema of the periphery itself, which are often not seen in their own countries, which could be called, in counterpoint, of a worldly cinema. Based on the analysis of some films distributed on niche streaming platforms in Brazil, this paper intends to discuss the constitution of peripheral films in world cinema as opposed to a globalized world cinema distributed by global streaming platforms. How are world cinema aesthetics, more global or peripheral, organized into more global or niche streaming platforms?
subject: Articles
  topic: section
subject: streaming
  topic: keywords
subject: diversity
  topic: keywords
subject: world cinema
  topic: keywords
subject: cinema
  topic: subjects
subject: televisão
  topic: subjects
subject: streaming
  topic: subjects
subject: diversidade
  topic: subjects
subject: Comunicação
  topic: disciplines
subject: Artes
  topic: disciplines
subject: Cinema
  topic: disciplines
creator: Felipe de Castro Muanis
rights: Copyright (c) 2025 Felipe de Castro Muanis https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 184
ending page: 198
doi: 10.11606/issn.1982-677X.rum.2025.238166

The role of art criticism in media circulation
type: item
description: This article aims to analyze perspectives on the role of criticism—specifically art criticism—based on Rafael Cardoso’s column published in Folha de S.Paulo in October 2023 and the response written by Daniele Machado. In this public dialogue, both authors reflect on the limitations and current state of contemporary criticism, drawing on recent exhibitions from hegemonic cultural institutions. Through these texts and their circulation on the authors’ and media outlets’ social networks, this study seeks to map conceptions of institutionalized criticism, the apparent dichotomy between popularity and artistic quality, the dissemination of discussions on art criticism, and its insertion into a still-restricted public debate, as well as the role of social media in amplifying criticism within media circulation.
subject: Dossier
  topic: section
subject: art criticism
  topic: keywords
subject: Metacriticism
  topic: keywords
subject: media circulation
  topic: keywords
subject: criticism
  topic: subjects
subject: arts
  topic: subjects
subject: metacriticism
  topic: subjects
subject: circulation
  topic: subjects
subject: Communication
  topic: disciplines
creator: Sofia Franco Guilherme
creator: Eduardo Paschoal de Sousa
rights: Copyright (c) 2025 Sofia Franco Guilherme, Eduardo Paschoal de Sousa https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 142
ending page: 157
doi: 10.11606/issn.1982-677X.rum.2025.238118

Journalistic error or fake news? Technical-conceptual tensions in the digital environment
type: item
description: Conceptual efforts around fake news have emphasized its intentional nature, distinguishing it from the journalistic process. This attempt to stabilize the concept is at odds with reality, as journalistic errors can occur intentionally. Based on two illustrative examples—the news story “Brazil will be uninhabitable in 50 years” and the “video of Pablo Marçal’s meeting with Trump”—this article identifies flaws in the error correction process by digital news outlets from different regions of the country, editorial lines, business groups, and audience reach. Examining professional practice, the objective is to discuss the technical and conceptual tensions surrounding error correction and disinformation, thereby contributing to an understanding of the contemporary media ecosystem.
subject: Articles
  topic: section
subject: Error correction
  topic: keywords
subject: media criticism
  topic: keywords
subject: disinformation
  topic: keywords
subject: journalistic ethics
  topic: keywords
subject: Correção de erros, Crítica de mídia, Desinformação, Ética jornalística.
  topic: subjects
creator: Rogério Christofoletti
creator: Lívia de Souza Vieira
rights: Copyright (c) 2025 Lívia de Souza Vieira, Rogério Christofoletti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 222
ending page: 242
doi: 10.11606/issn.1982-677X.rum.2025.236338

Editorial untimeliness, printed and social surroundings in Anuário Todavia
type: item
description: As a contemporary, globalized feeling, there is a latent sense of the “end of the world,” which has become the object, as in other parts of the world, of attention from the publishing market. With this in mind, this paper aims, in dialogue with concepts related to reflections on almanacs and temporalities (in a conceptual and contextual sense), to analyze the Yearbook Todavia 2018/2019—Apocalipse? published by the Todavia publishing house in 2018, focusing on some interconnected issues: the editorial resources used in the connection and arrangement of this reading; the temporal meanings constructed on a certain theme and the crossing of such meanings throughout an annual product; the editorial nature of the yearbook and its relational dimension with historical and social contexts.
subject: Dossier
  topic: section
subject: yearbook
  topic: keywords
subject: apocalypse
  topic: keywords
subject: almanac
  topic: keywords
subject: Editoração
  topic: subjects
subject: Almanaque
  topic: subjects
subject: Temporalidade
  topic: subjects
subject: Comunicaç˜ão
  topic: disciplines
creator: Frederico de Mello Brandão Tavares
rights: Copyright (c) 2025 Frederico de Mello Brandão Tavares https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 158
ending page: 178
doi: 10.11606/issn.1982-677X.rum.2025.236122

Três motivos para uma linguagem da esperança
type: item
description: Este ensaio é uma reflexão sobre o caráter potente da esperança como força subversiva e como linguagem política em cenários marcados pela crise civilizatória decorrente do fortalecimento do neoliberalismo e do avanço da extrema-direita. O autor oferece pelo menos três razões para sustentar essa esperança: a crise da dominação neoliberal, a resistência histórica das classes trabalhadoras e populares no Brasil, e a consciência democrática da sociedade. A construção de nova linguagem, capaz de dar lugar a alternativas políticas e econômicas mais justas e inclusivas, é o desafio posto.
subject: Ensaio
  topic: section
subject: extrema direita
  topic: keywords
subject: neoliberalismo
  topic: keywords
subject: crise civilizatória
  topic: keywords
subject: linguagem política
  topic: keywords
subject: esperança
  topic: keywords
subject: crítica de mídia
  topic: subjects
subject: comunicação
  topic: disciplines
subject: política
  topic: disciplines
creator: Juarez Guimarães
rights: Copyright (c) 2025 Juarez Guimarães https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 11
ending page: 18
doi: 10.11606/issn.1982-677X.rum.2025.235983

Film criticism and filmmaking: considerations on documentaries by Kleber Mendonça Filho
type: item
description: This article proposes a reflection on documentaries by Kleber Mendonça Filho, namely Crítico (2008) and Retratos fantasmas (2023), perceived as complementary in terms of an understanding of film criticism and filmmaking. In this sense, some hypotheses are investigated, for example, the idea that these films reveal the authorship of Kleber Mendonça Filho both in his training as a critic and in his work as a film director.
subject: Dossier
  topic: section
subject: Film Criticism
  topic: keywords
subject: Filmmaking
  topic: keywords
subject: Authorship
  topic: keywords
subject: Film Criticism
  topic: subjects
subject: Filmmaking
  topic: subjects
subject: Authorship
  topic: subjects
subject: Communication
  topic: disciplines
creator: Samuel Paiva
rights: Copyright (c) 2025 Samuel Paiva https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 111
ending page: 124
doi: 10.11606/issn.1982-677X.rum.2025.235982

Otherness and politics in The Amazing World of Gumball: perspectives on cohabitation from the episode "The Shell"
type: item
description: In this article, we briefly analyze how everyday politics manifests itself in the narrative of the episode “The Shell,” from the third season of the cartoon The Amazing World of Gumball. We propose to reflect on the cartoon in its aesthetic and poetic dimensions, with the aim of understanding both the meanings constructed in the narrative and the way in which these meanings intertwine with everyday life and the relationships that are formed in living together. This is an exploratory study that does not aim to provide conclusive answers, but rather to explore the possibilities of understanding the presence of cartoons in everyday life.
subject: Dossier
  topic: section
subject: The Amazing World of Gumball
  topic: keywords
subject: cartoons
  topic: keywords
subject: otherness
  topic: keywords
subject: aesthetics
  topic: keywords
subject: poetics
  topic: keywords
creator: Pedro Antun Lavigne de Lemos
rights: Copyright (c) 2025 Pedro Antun Lavigne de Lemos https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 125
ending page: 141
doi: 10.11606/issn.1982-677X.rum.2025.235911

Interventions by supporters’ club against coup actions: circulation of democracy meanings in media events
type: item
description: This paper examines the media repercussion of interventions by supporters’ groups against coup actions in Brazil, highlighting the case of Gaviões da Fiel in two episodes: the protest called by Jair Bolsonaro in São Paulo on February 25th, 2024, in response to his investigation for involvement in the coup attempt on January 8th, 2023; and the Bolsonaro-supported roadblocks in São Paulo in November 2022. Considering the potential for these interventions to be presented as dissenting scenes, this article seeks to understand how such events were framed in journalism and in disinformation posts on social media. Among the many contradictions that we expose, we highlight the dissenting component of these actions as related to the fact that they place, at the center of the media scene, a sense of democracy as a popular movement.
subject: Dossier
  topic: section
subject: Interventions against coup acts
  topic: keywords
subject: supporters’ groups
  topic: keywords
subject: democracy meanings
  topic: keywords
subject: media events
  topic: keywords
subject: circulation
  topic: keywords
creator: Nara Lya Cabral Scabin
creator: Amanda Souza de Miranda
creator: Fernanda Elouise Budag
rights: Copyright (c) 2025 Nara Lya Cabral Scabin, Amanda Souza de Miranda, Fernanda Elouise Budag https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 19
ending page: 38
doi: 10.11606/issn.1982-677X.rum.2025.235906

Protagonism and race in Brazilian telenovelas: a study of the protagonists of 9 p.m. telenovelas in the 2010s
type: item
description: This paper aims to address the different racial representations based on the main characters of the 9 pm Brazilian telenovelas on Rede Globo de Televisão that were on air during the 2010s. It seeks to understand how an ideal of whiteness is inserted as a social value in Brazilian telenovelas and in society, as well as the intersectionalities in representations of non-white women and the intertwining of race, class, and other markers of difference, influencing their experiences.
subject: Dossier
  topic: section
subject: Brazilian telenovelas
  topic: keywords
subject: race
  topic: keywords
subject: whiteness
  topic: keywords
subject: intersectionality
  topic: keywords
subject: representation
  topic: keywords
subject: Comunicação
  topic: disciplines
creator: Mariana Barbosa Gonçalves
rights: Copyright (c) 2025 Mariana Barbosa Gonçalves https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 93
ending page: 110
doi: 10.11606/issn.1982-677X.rum.2025.235894

Where, when, and who: chronotopes and imaginaries of Brazilian True Crime
type: item
description: This work analyzes Brazilian podcasts about true crimes from the Bakhtinian notion of chronotope. Thus, we address space-time configurations, as well as representations of the human image, in four productions: The Woman of the Abandoned House, The Atelier, Pico dos Marins, and Human Projects. As a result, we identified and discussed five chronotopes that proved relevant to the corpus: the old residence marked by the past, the hostile nature, the uncomfortable testimony, the routine that precedes the crimes, and the production of true crime as an event, capable of rewriting the chronotopia of criminal cases.
subject: Dossier
  topic: section
subject: Chronotope
  topic: keywords
subject: true crime
  topic: keywords
subject: sociodiscursive imaginaries
  topic: keywords
subject: podcast
  topic: keywords
subject: dossiê rede metacrítica
  topic: subjects
creator: Carlos Jáuregui
rights: Copyright (c) 2025 Carlos Jáuregui https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 58
ending page: 75
doi: 10.11606/issn.1982-677X.rum.2025.235681

Visibility and critique of sexuality: erotic pedagogies and LGBTQIAPN+ representation in Verdades Secretas 2
type: item
description: Verdades Secretas 2 continued a successful audiovisual product on Globo’s broadcast TV. Available on Globoplay streaming in 2022, this soap opera was able to show scenes and themes that do not yet find space on television programming. This research analyzes how the soap opera can expand the historical limits of sexual visibility of LGBTQIAPN+ groups in Brazilian audiovisual, also evaluating how journalistic critics have highlighted the scenes of sexual practices between these characters in their appreciation of the plot and aesthetics of the soap opera.
subject: Dossier
  topic: section
subject: telenovela
  topic: keywords
subject: criticism
  topic: keywords
subject: Verdades Secretas
  topic: keywords
subject: sex
  topic: keywords
subject: LGBTQIAPN+
  topic: keywords
subject: comunicação
  topic: subjects
subject: novela
  topic: subjects
subject: sexualidade
  topic: subjects
subject: crítica
  topic: subjects
subject: comunicação
  topic: disciplines
subject: telenovela
  topic: disciplines
subject: crítica
  topic: disciplines
creator: Carlos Felipe Carvalho da Silva
creator: Ivan Paganotti
rights: Copyright (c) 2025 Carlos Felipe Carvalho da Silva, Ivan Paganotti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 76
ending page: 92
doi: 10.11606/issn.1982-677X.rum.2025.235086

Serialized fiction and transmedia archaeology: an analysis of the X-Files Magazine
type: item
description: The success of the series The X-Files triggered not only intense fan engagement but also a series of products that expanded the fictional universe beyond the television canon. One of these products was the X-Files Magazine, the selected object for a content analysis aimed at understanding the relationship between producers and the audience in the expansion of The X-Files universe at the end of the 20th century. This study applies the concept of transmedia archaeology to investigate how transmedia strategies were employed in historical contexts preceding the popularization of digital culture.
subject: Articles
  topic: section
subject: Serialized fiction
  topic: keywords
subject: Transmedia archaeology
  topic: keywords
subject: Fan culture
  topic: keywords
subject: The X-Files
  topic: keywords
subject: Ficção seriada
  topic: subjects
subject: Arqueologia transmídia
  topic: subjects
subject: Cultura de fãs
  topic: subjects
subject: The X-Files
  topic: subjects
creator: Gustavo Furtuoso
creator: Gabriela Borges
rights: Copyright (c) 2025 Gustavo Furtuoso, Gabriela Borges https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2025-07-16
publication date: 2025-07-16
starting page: 199
ending page: 221
doi: 10.11606/issn.1982-677X.rum.2025.234985