O controle social na teoria da comunicação: uma revisão histórica
DOI:
https://doi.org/10.11606/issn.1982-8160.v20i1p203-228Palavras-chave:
Controle, controle social, tradição sociocultural, tradição sociopsicológica, teoria e história da comunicaçãoResumo
A presente pesquisa tem por objetivo estabelecer uma visão acerca do conceito de controle social na história das mais influentes teorias da comunicação. A presente narrativa, tida como resultado, visa conectar historicamente teorias que pertencem tanto à tradição teórica da sociologia quanto da psicologia social. O conceito de controle social é capaz de gerar uma narrativa integradora para compreender a evolução do pensamento comunicacional como consequência da preocupação de pesquisadores da comunicação com questões de regulação comportamental e social no decorrer do tempo. Desde Lippmann, ao menos, desenvolveu-se uma preocupação constante sobre como atitudes humanas são reguladas em uma sociedade de crescente midiatização.
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