Test of a theoretical model on the perceived value of a product price . Revista de Administração, [S. l.], v. 49, n. 3, p. 549–565, 2014. DOI: 10.5700/rausp1167. Disponível em: https://revistas.usp.br/rausp/article/view/86405.. Acesso em: 17 jul. 2024.