Permanent demand excess as business strategy: an analysis of the Brazilian higher-education market. Revista de Administração, [S. l.], v. 50, n. 1, p. 9–25, 2015. DOI: 10.5700/rausp1181. Disponível em: https://revistas.usp.br/rausp/article/view/102872. Acesso em: 13 jun. 2026.