Consumer Commitment: Theoretical Review of the Concept and its Background. REGE Revista de Gestão, [S. l.], v. 20, n. 2, p. 233–249, 2013. DOI: 10.5700/issn.2177-8736.rege.2013.98807. Disponível em: https://revistas.usp.br/rege/article/view/98807.. Acesso em: 7 may. 2024.