From secondhand to second chance: luxury and sustainability in thrift shops from Paris and São Paulo
DOI:
https://doi.org/10.11606/issn.1984-5057.v13i2e181039Keywords:
Thrift shop, Sustainability, ReuseAbstract
The fashion industry has been growing increasingly aware of the environmental impacts caused by clothing production and the pressure to reduce waste and review consumers’ preferences and principles has been constant. Second-hand consumption has changed from a marginal practice, linked to the supposed incapacity of the client of “buying new”, and businesses in the sector became strategic. This article explores the different purposes of thrift shops as businesses with three in-depth interviews with businesswomen in the cities of Paris and São Paulo, focusing on their visions on changes, new chances, sustainability, and modern purposes for businesses.
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