Regional podcast and the categorization of content produced in Tocantins

Authors

DOI:

https://doi.org/10.11606/issn.2176-1507.v27i1p124-145

Keywords:

Regional Communication, Convergence, Podcasts, Sound Media, Tocantins

Abstract

The objectives of this research are to categorize and analyze the podcasts developed in Tocantins, a state in the North region of Brazil, whose typology was elaborated from the survey carried out in 2021, as well as to verify if the produced media has characteristics of regional communication. The investigation is based on studies on regional and proximity communication, podcast, in addition to participant observation for data collection. In total, 83 podcasts were found produced in Tocantins and available on the main streaming platforms. For the analysis, four podcasts were selected referring to each typology related to the production technique. Then, the content analysis of the products was performed. The result indicated that the podcast from Tocantins has characteristics of regional communication, being used as a way to make content available on different platforms without using its own characteristics of podcasts.

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Author Biography

  • Maria Tereza Lemes Moreira Carneiro, Federal University of Tocantins

    Jornalista. Possui graduação em Comunicação Social/Jornalismo pela Pontifícia Universidade Católica de Campinas - PUC Campinas (2004), Pós-Graduada em Comunicação Pública pela AVW Faculdades Integradas (2014), mestre em Comunicação e Sociedade pela Universidade Federal do Tocantins (2022). Atualmente é jornalista efetiva da Universidade Federal do Tocantins e atua como editora da Rádio UFT

References

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SELLAS, T. El podcasting en las relaciones públicas: la voz de lãs organizaciones em la web 2.0. In: FERNÁNDEZ-QUIJADA, D.; RAMOS-SERRANO, M. (Org.). Tecnologías de la persuasión: uso de las TIC em publicidad y relaciones públicas. Barcelona: UOC, 2015. p.197-214.

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Published

30-01-2023

Issue

Vol. 27 No. 1 (2023): Alternative & Popular Journalism

Section

Articles

License

Copyright (c) 2023 Maria Tereza Lemes Moreira Carneiro

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How to Cite

CARNEIRO, Maria Tereza Lemes Moreira. Regional podcast and the categorization of content produced in Tocantins. Alterjor Journal, São Paulo, Brasil, v. 27, n. 1, p. 124–145, 2023. DOI: 10.11606/issn.2176-1507.v27i1p124-145. Disponível em: https://revistas.usp.br/alterjor/article/view/203859. Acesso em: 10 apr. 2026.