Tipo textual injuntivo: exemplos em revistas impressas de negócios

Authors

  • Cleonice Men Universidade de São Paulo; Faculdade de Filosofia, Letras e Ciências Humanas; Departamento de Linguística

DOI:

https://doi.org/10.11606/issn.1980-4016.esse.2007.49188

Keywords:

corporate discourse, printed magazines, textual genre, textual type.

Abstract

By considering the textual genres cover report and insert, this article aims at showing how a knowing-to-do transmission is presented in printed magazines engaged in the sphere of business by means of a textual type: the injunctive one, which collaborates, on the discourse, in a stable being-able and knowing universe.

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photo credit: http-//www.flickr.com/photos/cjsmithphotography/9758403883/, Chris Smith/Out of Chicago.

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Published

2007-12-05

Issue

No. 3 (2007)

Section

Articles

License

The authors grant the journal all copyrights relating to the work published. The concepts expressed in signed articles are absolute and exclusive responsibility of their authors.

How to Cite

Men, C. (2007). Tipo textual injuntivo: exemplos em revistas impressas de negócios. Estudos Semióticos, 3. https://doi.org/10.11606/issn.1980-4016.esse.2007.49188