Seeing the Forest for the Trees: Visualizing Platformization and its Governance
DOI:
https://doi.org/10.11606/issn.1982-8160.v16i2p21-44Keywords:
Antitrust policy, Big tech, Data regulation, Internet governance, Platform economyAbstract
The complexities of platforms are increasingly at odds with the narrow legal and economic concepts in which their governance is grounded. This article aims to analyze platformization through the metaphorical lens of a tree to make sense of information ecosystems as hierarchical and interdependent structures. Taking a holistic approach to platformization, this visual metaphor may inspire a set of principles that reshapes the platform ecosystem in the interest of society and the common good.
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