A century in 21 years: Brazilian radio under convergence (or from electronic fantasies to managerial uncertainty)

Abstract

Historical study aiming to identify transformations suffered by radio in the first decades of the 21st century. Based on the political economy of communication (Mosco, 1996), it analyzes conceptual changes proposed by authors such as Meditsch (2001a, 2001b, 2010), Lopez (2010) and Kischinhevsky (2016, 2017) and seeks to identify transformations in management, production, and reception. It assumes the validity of a phase of convergence in the history of Brazilian radio (Ferraretto, 2012), directly related to the concept of multiplicity of supply (Brittos, 1999, 2002). It is based on reflections on the cultures of convergence (Jenkins, 2008) and connection (Jenkins et al., 2014) and the processes of midiamorphosis (Fidler, 1998) and remediation (Bolter & Grusin, 1999). Thus, it seeks to list a series of situations that point possibilities for the future of radio.