A Reflection Concerning the Role of the Architect in the Construction of Informational Landscapes

Abstract

The aim of this article is to reflect about the role of the architect in the production of informational landscapes, the ones dominated by sign and symbols of urban visual communication, in which sometime-me occur a visual overload condition of stimulus and information; the paper is concern as well with the degree in which relationship between landscape and urban visual communication has been developed in the curriculum of Brazilian universities of major visibility. The curriculum of major universities analyzed reflects worry with this issue in a sense to prepare the architect to professional activities in this area, which best example is the University of São Paulo. It seems to have very little interference of the architect in the production of landscapes with visual overload since their major worry is to qualify this kind of landscape. Their role is, instead, in the conscientization of society concerning this issue, their role is also in the effective participation on controlling process and planning which is their professional attribute.