ELECTRIC VEHICLES IN CHINA: BYD STRATEGIES AND GOVERNMENT SUBSIDIES
Keywords:
China, BYD, Electric Vehicles, Strategies, SubsidiesAbstract
Central and local governments in China are investing heavily in the development of Electric Vehicles (EVs). Businesses and governments all over the world are searching for technological innovations that reduce costs and increase usage of "environmentally friendly" vehicles. China became the largest car producer in 2009 and it is strongly investing in the manufacturing of EVs. This paper examines the incentives provided by Chinese governments (national and local) and the strategies pursued by BYD, the largest Chinese EVs manufacturer. Specifically, our paper helps to show how government support in the form of subsidies combined with effective strategies implemented by BYD help to explain why this emerging industry has expanded successfully in China. Our study is based on primary data, including interviews with company headquarters and Brazilian subsidiary managers, and secondary data.
Downloads
Downloads
Published
Issue
Section
License
• O(s) autor(es) autoriza(m) a publicação do artigo na revista;
• O(s) autor(es) garante(m) que a contribuição é original e inédita e que não está em processo de avaliação em outra(s) revista(s);
• A revista não se responsabiliza pelas opiniões, ideias e conceitos emitidos nos textos, por serem de inteira responsabilidade de seu(s) autor(es);
• É reservado aos editores o direito de proceder ajustes textuais e de adequação do artigos às normas da publicação.