The parent-subsidiary relationship. International technology cooperation: the fiat auto case

Authors

  • Enzo Baglieri Università Bocconi and Head of SDA Bocconi's Operations and Technology Management Unit
  • Marcos Bruno University of São Paulo. Center for Technology Policy and Management
  • Eduardo Vasconcellos University of São Paulo. Department of Administration
  • Alberto Grando SDA Bocconi School of Management

Keywords:

Networks, international technology cooperation, parent-subsidiary relationship, FIAT Automobiles Group

Abstract

The role of the subsidiaries, in the decision making process of international technology alliance operation and its execution, has increasingly become a critical factor for the success of the operation itself. The objective of this paper is to explore the factors that can influence the role of the subsidiary on the effectiveness of international technology cooperation. The work focused on three different international technology alliances in the Fiat Group Automobiles, representing different directions in the process and information flows within the parent-subsidiary relationship. The case study method was applied to investigate these three selected alliances. Interviews were conducted with top management of FIAT in Brazil and in Italy. The findings have been summarized into four main “lessons” and they are discussed vis-à-vis the extant literature. From the theoretical viewpoint, these factors highlight further potential contributions to the current streams of research on MNCs and their process of technological innovation.

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Author Biographies

  • Enzo Baglieri, Università Bocconi and Head of SDA Bocconi's Operations and Technology Management Unit
    Professor of Corporate Economics and Management at Università Bocconi and Head of SDA Bocconi's Operations and Technology Management Unit, Italy
  • Marcos Bruno, University of São Paulo. Center for Technology Policy and Management
    Technology Policy and Management PGT, University of Sao Paulo - USP Associate Researcher, Center for Technology Policy and Management - PGT/USP
  • Eduardo Vasconcellos, University of São Paulo. Department of Administration
    Department of Administration at FEA, University of Sao Paulo – USP Full Professor, Department of Administration- FEA/USP
  • Alberto Grando, SDA Bocconi School of Management
    SDA Bocconi School of Management UNI-BOCCONI Full Professor and Dean of the SDA Bocconi School of Management, Milan

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Published

2010-11-09

Issue

Vol. 7 No. 3 (2010)

Section

Artigos

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How to Cite

The parent-subsidiary relationship. International technology cooperation: the fiat auto case. (2010). INMR - Innovation & Management Review, 7(3), 198-218. https://revistas.usp.br/rai/article/view/79187