v. 30 n. 4 (2023)

Artigo

• Celebrity endorsement in African context: TEARS model approach

  Ogbonnaya Ukeh Oteh, Ambrose Ogbonna Oloveze, Obianuju Linda Emeruem, Emmanuel Onyedikachi Ahaiwe

  334-347

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• “School of precariousness”: the production of consent to precarious work in administration internships

  Christian Kazuo Fuzyama, Ana Heloisa Lemos, Marcelo Almeida de Carvalho Silva

  348-361

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• Emerging field or passing fashion? A case study of Agile-Stage-Gate model in innovation processes

  Adriano Rehder, João Valsecchi Souza, Roberto Marx, Mario Sergio Salerno

  362-386

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• Personality trait imprints across generations: small fam

  Zeshan Ahmad, Shahbaz Sharif, Muhammad Ahmad Alrashid, Muhammad Nadeem

  387-401

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• Lean start-up, entrepreneurship and remote orientation: The experience of action research in Manaus, Brazil

  Alvair Silveira Torres Jr., Ronaldo Akiyoshi Nagai, Reinaldo Corrêa Costa

  402-415

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