Profile of users of the Pion Portal for scientific dissemination in Physics from Google Analytics data on time, space and content
DOI:
https://doi.org/10.11606/issn.2316-9125.v23i2p49-63Keywords:
scientific dissemination, Physics, Google Analytics, distribution, contentAbstract
We performed a quantitative research based on data from the Google Analytics platform on the Pion Portal for scientific dissemination of the Brazilian Society of Physics in search of patterns that indicate a user profile. We studied the views by year, month and day, users by year and region of Brazil and the ten most viewed contents in the Portal from January 01, 2013 to December 31, 2017. We observed that the views increased by year and oscillated over days and months, presenting drops on weekends and in January, July and December; the number of Pion users increased five times more than the Brazilian internet users; the geographical distribution of Pion users and residences with internet practically coincide; the most accessed contents were articles of scientific dissemination in Physics with content of basic education. The data indicate that the profile of the Pion user is of the student or the professor from all over Brazil.
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