Comunicação dirigida nas escolas

Authors

  • Waldir Ferreira Universidade de São Paulo / Escola de Comunicações e Artes

DOI:

https://doi.org/10.11606/issn.2316-9125.v0i13p33-40

Keywords:

Directed communication, school, information transmission, target public

Abstract

Based on the directed communication concept, supported on the assumption of communication as a transmitter of information, the author establishes networks, levels and directions that the information flux may operate through in a coordinated and efficient manner. These are the directed means of communication that a school may use, as well as administrative strategies to come closer to its target public.

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Published

1998-12-30

How to Cite

Ferreira, W. (1998). Comunicação dirigida nas escolas. Comunicação & Educação, 13, 33-40. https://doi.org/10.11606/issn.2316-9125.v0i13p33-40