Internal communication and human development in the regional restaurant sector in Yucatán, Mexico
DOI:
https://doi.org/10.11606/issn.2238-2593.organicom.2017.144112Keywords:
Internal Communication, Organizational Culture, Social Representations, Organizational Identity, Cultural HeritageAbstract
Yucatan´s gastronomy is one of the distinctive cultural assets of Mexico. Because of this, a quantitative study was conducted with three regional food restaurants in Mérida, Yucatán, in which their collaborators were interviewed to determine if the communication is related to the conformation of an organizational culture that generates social representations linked to the regional traditions and the growth of employees in terms of welfare for human development. This turn was chosen since in Yucatan the regional restaurant sector has a preponderant place in the local economy.
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