PORTAL DE REVISTAS DA USP

Logotipo USP

Vol. 4 No. 3 (2007)

Published: 2008-04-25

Editorial

Editorial

Milton de Abreu Campanario, Osvaldo Elias Farah

xi-xi
- PDF (Portuguese)

Artigos

THE NEW ROLE OF SUBSIDIARIES FROM EMERGENT COUNTRIES IN THE INNOVATION IN MNC - THE CASE OF GMB

Marcos Amatucci, Roberto Carlos Bernardes

05-16
- PDF (Portuguese)
SUSTAINABLE DEVELOPMENT AND INNOVATION IN AGRICULTURAL AREAS: AN APPROACH BASED ON MATHEMATICAL MODELING AND COMPUTER SIMULATION

Herbert Kimura, Roberto Giro Moori, Luiz Carlos Jacob Perera

17-33
- PDF (Portuguese)
FACILITIES MANAGEMENT SUPPORTING OF NEW PRODUCTS DEVELOPMENT: THE EXPLORATION STUDY IN AN AUTOMOBILE COMPANY AT SÃO PAULO

Robson Quinello, Ana Elisa Castro Martins Pacheco

34-54
- PDF (Portuguese)
COMMITMENT AND LOYALTY IN BANKING SERVICES: TWO CONSTRUCTS OR TWO DIMENSIONS OF THE SAME CONSTRUCT?

Paulo Henrique Muller Prado, Rubens da Costa Santos

55-71
- PDF (Portuguese)
BETWEEN FORDISM AND FLEXIBILIZATION PRECEPTS: A CASE STUDY ON THE CHANGE’S PROCESS OF PRODUCTION AND WORK IN THE CONSTRUCTION

Diogo Henrique Helal, Magnus Luiz Emmendoerfer

72-85
- PDF (Portuguese)
IN SEARCH OF EPOCHÉ: A QUANTITATIVE RESEARCH AS SUPPORT TO PHENOMENOLOGICAL REDUCTION

Paulo Roberto Maisonnave, Sandra Regina da Rocha Pinto

86-101
- PDF (Portuguese)
FIELDS AND WEAPONS OF THE COMPETITION: A MODEL TO FORMULATE THE PRODUCTION STRATEGIES FOR SMALL AND MEDIUM COMPANIES

Manuel Antonio Meireles da Costa, Cida Sanches, Márcio Luiz Marietto, Orlando Roque da Silva

102-116
- PDF (Portuguese)
RELATIONSHIP BETWEEN INNOVATION, INNOVATIVE CAPACITY AND PERFORMANCE: THE CASE THE FIRMS OF “BEIRA INTERIOR” REGION

João José de Matos Ferreira, Carla Susana da Encarnação Marques, Maria João Barbosa

117-132
- PDF (Portuguese)