The hotels sector growth in Santo André, Brazil

Authors

  • Maria de Lourdes Peixoto Xavier Universidade Municipal de São Caetano do Sul (IMES)
  • Luis Paulo Bresciani Universidade Municipal de São Caetano do Sul (IMES)

DOI:

https://doi.org/10.11606/issn.1984-4867.v20i1p116-131

Keywords:

business-oriented tourism, hotels, Santo André's hotels, hotels and public policy, Tamanduatehy Axle project.

Abstract

This study intends to identify the main factors that made possible the hotels' complex growth in the Great ABC region and especially in the city of Santo André, as well as to analyze the relationship between the public management and the private sector and its influences on the investment decision made by specific hotel chains. We argue that relevant strategies adopted for an innovative political leadership in Santo André, that had the outcome of four new hotels established in its restructured central area, and strongly increased the perspective of business-oriented growth for the tourism activity in the region.

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Author Biographies

  • Maria de Lourdes Peixoto Xavier, Universidade Municipal de São Caetano do Sul (IMES)
    Mestre em Administração pela Universidade Municipal de São Caetano do Sul, Professora da Faculdade
    Editora Nacional e Universidade Municipal de São Caetano do Sul (IMES).
  • Luis Paulo Bresciani, Universidade Municipal de São Caetano do Sul (IMES)
    Doutor em Política Cientifica e Tecnológica pela Unicamp, Professor do Programa de Mestrado em Administração da Universidade Municipal de São Caetano do Sul (IMES) e secretário de desenvolvimento econômico e ação regional da prefeitura de Santo André.

Published

2009-04-01

Issue

Section

Articles

How to Cite

XAVIER, Maria de Lourdes Peixoto; BRESCIANI, Luis Paulo. The hotels sector growth in Santo André, Brazil. Revista Turismo em Análise, São Paulo, Brasil, v. 20, n. 1, p. 116–131, 2009. DOI: 10.11606/issn.1984-4867.v20i1p116-131. Disponível em: https://revistas.usp.br/rta/article/view/14175.. Acesso em: 15 may. 2024.