The public information symbols in the leisure and tourism sectors: empirical results

Authors

  • Sérgio Ricardo Fiori Universidade de São Paulo

DOI:

https://doi.org/10.11606/issn.1984-4867.v21i2p381-405

Keywords:

public information symbols, pictogram, comunication, leisure, tourism.

Abstract

Nowadays the ease of communication and the fast transfer allow people to enjoy numerous activities of the leisure and tourism in different levels: in-house, in their city, state or country. The background causes the public information symbols to be established like facilitator agents of the communication, being leveraged in places where people from most different nationalities are sheltered, and, therefore, show limitations to communicate in foreign languages in airports, international events and historical centers. Therefore, it emphasizes the great challenge of studies about the subject revealing the cultural issue and the problematic as to know them and accept them. The article discusses briefly some theoretical studies besides presenting a empirical research with eighty-two public information symbols.

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Author Biography

  • Sérgio Ricardo Fiori, Universidade de São Paulo
    Geógrafo pela Universidade de São Paulo com mestrado e doutorado em Geografia Física pela mesma instituição, tendo se especializado em Cartografia Temática direcionada ao setor do Turismo. Membro do Grupo de Pesquisa Geografia, Cultura e Turismo – Departamento de Geografia da FFLCH/USP. Assessor acadêmico da Academia de Viagens e Turismo (AVT).

Published

2010-08-01

Issue

Section

Articles

How to Cite

FIORI, Sérgio Ricardo. The public information symbols in the leisure and tourism sectors: empirical results. Revista Turismo em Análise, São Paulo, Brasil, v. 21, n. 2, p. 381–405, 2010. DOI: 10.11606/issn.1984-4867.v21i2p381-405. Disponível em: https://revistas.usp.br/rta/article/view/14222.. Acesso em: 12 jul. 2024.