Discursos em torno dos vídeos verticais: a arqueologia de uma proporção "errada" de tela

Authors

DOI:

https://doi.org/10.11606/issn.2178-0447.ars.2019.140526

Keywords:

medium specificity, media archeology, online video, aspect ratio, display technologies, curating

Abstract

This paper seeks to provide historical references for the examination of contemporary forms of vertical moving images, often considered “wrong” due to their incompatibility with the audiovisual standards established in the West. Deploying an archaeological approach, the paper identifies expressions of verticality in moving images since their first modern developments, encompassing both the birth of cinema and the emergence of video art circuits in the 1980s-90s. These cases serve to underscore the disputed mediality of audiovisual systems. This paper concludes by showing how the negotiation of medium specificities continues through networked platforms and curated events, creating possibilities for the emergence of new technological art forms. 

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Author Biography

  • Gabriel Menotti, UFES

    Gabriel Menotti é professor no Departamento de Comunicação na UFES e nos Programas de Comunicação e Territorialidades e de Artes da Instituição. Atua como curador em formas variadas de cinema. É PhD em Media and Communications pelo Goldsmiths College e pela PUC-SP. Teve trabalhos apresentados em eventos tais como ISEA, Bienal de Arte de São Paulo, Rencontres Internationales Paris/Berlin/Madrid e Festival Transmediale. Escreveu e organizou publicações sobre imagem e tecnologia no Brasil e no exterior. Seus últimos livros são a coletânea Curadoria, cinema e outros modos de dar a ver (Edufes, 2018) e a monografia Movie circuits: curatorial approaches to cinema technology (Amsterdam University Press, 2019). Coordena a rede de pesquisa Besides the Screen. 

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Published

2019-05-12

Issue

Vol. 17 No. 35 (2019): Dossiê Membranas: intersecções entre arte, ciência e tecnologia

Section

Articles

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How to Cite

Menotti, G. (2019). Discursos em torno dos vídeos verticais: a arqueologia de uma proporção "errada" de tela. ARS, 17(35), 147-165. https://doi.org/10.11606/issn.2178-0447.ars.2019.140526