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Vol. 12 No. 23 (2015): Comunicação e Economia Criativa

View Vol. 12 No. 23 (2015): Comunicação e Economia Criativa

Published: 2015-12-14

Full Issue

PDF (Portuguese)

Apresentação

Creativity in movement

Luiz Alberto de Farias, Sidney Ferreira Leite

11-13
- PDF (Portuguese)

Espaço Aberto

The management of communication in the process of rationalization of the work: the dictates of public relations in Brazil and in France

Claudia Nociolini Rebechi

15-27
- PDF (Portuguese)
Communication elements of organizational strategy

Victor Márcio Laus Reis Gomes

28-39
- PDF (Portuguese)
Communication challenges in the strategic management using the balanced scorecard and the management shock in the state of Minas Gerais

Fábia Pereira Lima

40-50
- PDF (Portuguese)
The dialogue between government and citizens in the shared management proposal of the municipal government of Belo Horizonte

Laura Nayara Pimenta

51-64
- PDF (Portuguese)

Dossiê

School without frontiers: university education for the digital society

Maria Carolina Garcia

66-77
- PDF (Portuguese)
Creative economics as a paradigm of contemporaneous public policy? A conceptual discussion

Karina Poli Lima da Cunha, Mitsuru Higuchi Yanaze

78-87
- PDF (Portuguese)
Straw economics and communication: a new distribution of the value of information in the era of creativity

Bárbara Martins Zaganelli, Marcelo Carlos Gantos

88-97
- PDF (Portuguese)
The occupation of public space for solution of conflicts: building creative cities

Elisangela Machado Mortari

98-109
- PDF (Portuguese)
Creative economics and communication: Movimento 90º and the visual remodeling of the City of São Paulo

Roberto Gondo Macedo, Alessandra de Castilho

110-123
- PDF (Portuguese)
Indie games as a paradigm of creative industry: communicational perspectives and possiblities

Sergio Nesteriuk

124-137
- PDF (Portuguese)
Public relations and creative economics: approximations between the professional actions and the demands of the cultural market

Flavi Ferreira Lisboa Filho, Rogério Saldanha Corrêa, Carine de Almeida Vieira

138-148
- PDF (Portuguese)

Ensaio

Creativity, diversification and learning processes in local economies

Karin Vecchiatti

150-159
- PDF (Portuguese)
The City of knowledge and the iconomy of games with creative currencies

Gilson Schwartz

160-179
- PDF (Portuguese)
Creative economics and the potential value of the School of Communications and Arts

Guilherme Fráguas Nobre

180-190
- PDF (Portuguese)

Entrevista

At the base of everything the creativity

Steven Pedigo

191-196
- PDF (Portuguese)

Depoimentos

The experience of leading the Movimento Elefantes collective, a São Paulo big band group

Marco Antonio Pinheiro da Silveira, Denis Rodrigo Garces Lopes

197-200
- PDF (Portuguese)

Resenha

Communication that transforms reality

Bárbara Miano

202-205
- PDF (Portuguese)
The designers’ development in the context of creative economy

Dario de Barros Vedana

206-209
- PDF (Portuguese)
The rise of the rest

Luciene Patricia Canoa de Godoy

210-212
- PDF (Portuguese)