Decision process in agriculture cooperatives of Paraná: a comparative analysis, using rational model and political decision model
DOI:
https://doi.org/10.11606/rco.v2i4.34718Keywords:
Cooperatives, Decision making process, Strategic managementAbstract
The present work's objective is to analyse and characterize the decision making process at strategic level in the farming cooperatives of Paraná. These organizations present particular differences in relation to mercantile companies: they are companies of people, and not of capital, and thus its members carry out the functions of owners, clients and suppliers, with the consequent establishment of commercial and economic relations of different natures. As a result of which arise interests, not always convergent between farmers and cooperatives. In this context, the study of the decision making process at strategic level becomes a non-trivial task if the peculiarities of this type of organization are taken into account. This work presents a conceptual study method, compatible with the decision making process of cooperative organizations. This article presents organization's decision making concepts and their use in agricultural cooperatives. In the analysis of the decision making process nature, it was evaluated the degree of adequacy to two theoretic models of decision: that of limited rationality and political. Based in this, it was created a conceptual model of research, compatible with the decision making in the cooperatives organizations, which was validated with empirical data, collected in twenty agricultural cooperatives in the State of Parana. The data analysis led to the conclusion that decision making process is different in the two stages studied: that of organization of members and that of cooperative's positioning in the market. Compared the two stages, prevails the dimension of limited rationality in the stage of positioning in the market, while the political model is strongly applied in the stage of organization of the members, although in this stage also prevails aspects of the limited rational model. This conclusion, associated to the other analysis which indicates the independence and complementarities of the dimensions of political and limited rationality in the decision making process, contribute to the validation of the analysis method proposed.Downloads
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