Wine tourism: wine as a tourist product

Authors

  • Eliza Bianchini Locks Universidade do Sul de Santa Catarina - UNISUL
  • Hernanda Tonini Fundação Getúlio Vargas - FGV-SC

DOI:

https://doi.org/10.11606/issn.1984-4867.v16i2p157-173

Keywords:

wine tourism, wine, tourist products, motivation, culture.

Abstract

Tourism involves a wide range of components that aim to please an ever-growing number of people. One of these components that have recently had a remarkable growth is the interest in wine tasting and its culture to foster Wine Tourism that is relating wine production to a cultural,
environmental, historical, and social context. Due to bibliographical references, interviews, and scientific magazines, it was possible to conduct a survey regarding general information on the most important wine tourist
locations in the world. This study allowed a deeper understanding of the
importance and meaning of tourism associated to winery, an activity that
has been related to man since ancient times. Pleasure associated to wine tasting surpasses physical senses; it certainly becomes a joyful moment, inspired by ideas and feelings, when associated to wine surroundings. Wine Tourism is not simply a branch of the tourism industry, but also a possibility to recover the history of humankind, as well its symbols, and values.

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Author Biographies

  • Eliza Bianchini Locks, Universidade do Sul de Santa Catarina - UNISUL
    Mestre em Economia e Gestão do Turismo pelo Centro Internacional de Estudos da Economia Turística - ClSET, Ca'Foscari - Itália; bacharel em Turismo e Hotelaria. Professora do Curso de Turismo da Universidade do Sul de Santa Catarina - UNlSUl
  • Hernanda Tonini, Fundação Getúlio Vargas - FGV-SC
    Pós-graduanda MBA em Gestão Empresarial na Fundação Getúlio Vargas - SC; bacharel em Turismo.

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Published

2005-11-30

Issue

Vol. 16 No. 2 (2005)

Section

Articles

License

Authors retain the copyright and grant the journal the right of first publication, with the work simultaneously licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0), allowing the sharing of the work with recognition of its authorship and initial publication in RTA. 

How to Cite

LOCKS, Eliza Bianchini; TONINI, Hernanda. Wine tourism: wine as a tourist product. Revista Turismo em Análise, São Paulo, Brasil, v. 16, n. 2, p. 157–173, 2005. DOI: 10.11606/issn.1984-4867.v16i2p157-173. Disponível em: https://revistas.usp.br/rta/article/view/63734.. Acesso em: 1 jul. 2024.