For a theory of consummation: correspondences among communication, consumption and imaginary

Abstract

This paper aims to indicate the consummation as a relevant theoretical category to the establishment of some theoretical-methodological routes for communication and consumption studies in its interface with the imaginary. These routes imply a bibliographical review of authors who, in general, integrate these studies and/or so-called imaginary studies. It presents a series of notions articulated among themselves, so that one can understand the formation of symbolic images in an environment of media consummation. It starts from the hypothesis that there is a certain insufficiency of the categories of consumption and consumerism to deal with this question.