Government propaganda and automotive advertising: Disputes and contradictions

Authors

  • Leandro Stevens Universidade Federal do Rio Grande do Sul

DOI:

https://doi.org/10.11606/issn.1984-5057.v5i1p19-31

Keywords:

public communication, transit propaganda, automotive advertising, speed

Abstract

It is intended to develop questions about the advertising communication that have the automobile as subject from different perspectives: the automotive industry advertising that promotes the sale of the car and, therefore, appeals to the desire for individual freedom and speed and, on the other hand, the propaganda and government control over freedom and speed that can cause damage to life. Is possible to examine the contradictions and disputes of advertising communication on the automobile as a cultural phenomenon, political and economic.

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Author Biography

  • Leandro Stevens, Universidade Federal do Rio Grande do Sul
    Doutorando do Programa de Pós-Graduação em Comunicação e Informação da Universidade Federal do Rio Grande do Sul - UFRGS. Mestre em Comunicação pela Universidade Federal de Santa Maria – UFSM.

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Published

2013-06-21

Issue

Vol. 5 No. 1 (2013): Os Signos do Consumo em tempos de tutela midiática e da crise econômica

Section

ARTICLES

License

Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons BY-NC-SA License.

Licença Creative Commons

 

How to Cite

Government propaganda and automotive advertising: Disputes and contradictions. Signos do Consumo, [S. l.], v. 5, n. 1, p. 19–31, 2013. DOI: 10.11606/issn.1984-5057.v5i1p19-31. Disponível em: https://revistas.usp.br/signosdoconsumo/article/view/70462.. Acesso em: 20 jul. 2024.