PORTAL DE REVISTAS DA USP

Logotipo USP

Vol. 49 No. 4 (2014)

Published: 2014-12-01

Editorial

Editorial

Nicolau Reinhard

622-622

Technology Management

Differences in the patent management in Brazilian companies with and without plants abroad

Hilda Maria Salomé Pereira, Eduardo Pinheiro Gondim de Vasconcellos

625-641
- PDF

Quality & Productivity

The effects of logistics capabilities in building up the supply chain resilience

Graeml Alexandre Reis, Peinado Jurandir

642-655
- PDF (Portuguese)

Approach & Economy of Companies

The physical distribution as strategic resource for consumer goods manufacturers aiming at achieving competitive advantage

Marcio Vieira de Almeida, Reynaldo Cavalheiro Marcondes

656-670
- PDF (Portuguese)

Marketing

Place marketing: state of the art and future perspectives

Marco Antonio de Moraes Ocke, Ana Akemi Ikeda

671-683
- PDF (Portuguese)

Human Resources & Organizations

Organizational practices and the establishment of the logic of equivalence: the Circuit Beyond the Standard Boundaries from the perspective of the Political Discourse Theory

Rebeca de Moraes Ribeiro de Barcellos, Eloise H. Livramento Dellagnelo, Helena Kuerten de Salles

684-697
- PDF (Portuguese)
The ordinary management of small businesses: another look on the management in organizational studies

Alexandre de Pádua Carrieri, Denis Alves Perdigão, Ana Rosa Camillo Aguiar

698-713
- PDF (Portuguese)
Attraction and voluntary resignation of young workers: a case study in the newspaper industry

Lucia Barbosa de Oliveira, Shanna Rúbia Faria Silva Honório

714-730
- PDF (Portuguese)