From the chimera to the reality: making the strategic sustainability in tourist destinies operative

Abstract

The conditioners and determinants of the touristic development in the scope of the destinies aim towards the convergence between the sustainability and competitiveness attributes. From the planning and managing perspective, efforts to know and evaluate the real competitive conditions of destinies oriented to decisions towards advantageous positions and lasting is remarkable. This article is part of the process of maturation of a methodology proposal denominated Comp& tenible Model, applicable in the evaluation of the strategic sustainability of tourist destinies, characterized by attributes that reflect surroundings of globalised competitiveness and efforts within the framework of implementing models for sustainable tourism development. As a validation exercise it presents the results its application in the destiny Archipelago Fernando de Noronha, Brazil.